Nov 30

Small Business Saturday

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Hello Friends and Happy Shop Small Saturday


Black Friday has come and gone so today we celebrate and support small businesses and all that they do for their communities. Please join the SBA and organizations across the country in supporting them by shopping at a small business in your city or town.

On Main and Broad Streets in Middletown there are some great small businesses that feature unique and affordable gifts for everyone on your holiday list.

Decor by Moore’s located on 500 North Broad Street recently celebrated their First Year Anniversary, and if you mention DeDivahDeals you’ll receive an additional 10% off your entire purchase until December 31st.  “Stop in and Be Amazed” at their wonderful and unique gift items including “Diva” ornaments, personalized wine glasses, animal print boxes, lighted pictures and handcrafted cabinetry.

Decor by Moore’s is open Monday, Tuesday and Thursday 9-6, Wednesday and Friday, 9-8, Saturday 9-7 and Sunday 11-3.


Purple Sage Herbs & Gifts located on 41 West Main Street has more than 100 apothecary style teas and you’re sure to find something to soothe your soul or remedy anything that ails you.  Now and until the end of the year they are featuring new holiday teas as well as the new Holiday Troll Beads.  

If during this busy holiday season you are seeking stress relief or a little relaxation, make sure to stop in for personalized service and a cup of hot tea.   Purple Sage Herbs & Teas is open Monday through Friday, 11-7, Saturday 10-4 or Sunday 11-4.

A high end fashion boutique with warm friendly customer service can be found at Femme Fatale Boutique on 25 West Main Street.  

Femme Fatale Boutique is currently featuring the “Black Friday Limited Edition Pandora Bead”, Alex & Ani and the Brighton collection.

Free gift wrapping and personal shopping assistance is available for the men who love the women in their lives but don’t know what to buy them!  

New in stock are the Brazilian Butt Lifting Jeans, guaranteed to fit sizes 2-20.  These jeans stretch but don’t sag and are available in assorted colors.  

Holiday hours are Monday through Friday, 10-7, Saturday 10-5 and Sunday 11-3.

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The Gibby or Gilbert W. Perry, Jr., Center for the Arts is a cultural staple in downtown Middletown featuring works by local artists.   Their Small Works Perfect Gift Shoppe is currently showcasing unique handmade jewelry, clothing, photography, ornaments and home decor.  

Free parking across the street at the Municipal lot makes it convenient to shop Thursday and Friday 12-7 and Saturday 10-5.

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 A unique gift boutique specializing in jewelry and craft design can be found at Jewelapalooza. A recent transplant from Galena, Maryland, Jewelapalooza is located on 104 West Main Street and is featuring a Santa’s Workshop where kids can create homemade gifts that will be cherished for years to come.

Jewelapolooza specializes in Jewelry Making Parties as well as after school camps and workshops for the little ones in town.

Melissa & Doug Toys and Chamilia & Kameleon jewelry is prominently displayed throughout the boutique.  Other unique boutique items include women’s shoes, dresses, sweaters, purses and totes.  


I don’t know about you, but shopping makes me hungry so take a break and stop in at the mother and daughter owned bakery, Half Baked Patisserie located at 13 W. Main Street.  

Make sure you get their signature Half Baked Cupcake which is made with chocolate cake, chocolate chip cookie dough center, topped with brown sugar frosting and sprinkled with chocolate chips….yes, it is AWESOME!!!

Vegan cakes, muffins, custom cakes and catering is also available during their daily Holidays hours of 10-4.




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As you head out of town after a long day of shopping make sure to drive down to 725 North Broad to the Middletown Square Shopping Center and check out the newly opened Middletown African Market.

African Marketplace logo

This Market features authentic African and Caribbean food items, Kente Cloth, clothing, videos, health and beauty products as well as kitchen items.    This long-needed ethnic market sells wholesale and retail fresh, canned, packaged and frozen foods.  African spices, sauces and seasonings that is guaranteed to jazz up your holiday meals.  The Middletown African Market is open Monday through Saturday 9-7.

Swinging after shopping was the best part of their day!

 Why not catch a show at The Everett Theatre?

Where ever you decide to shop today, I hope it will be an enjoyable Shop Small Saturday.  

Rest up tomorrow because next is Cyber Monday!

American Express Sponsor




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  1. renxkyoko

    I don’t know if we have this in our neck of the woods. TT_TT

    1. DelBlogger

      It just started a few years ago – a way to give back to the businesses that keep the community connected. Small Businesses are the back bone of the economy and discovering them is fun. Enjoy the rest of the weekend!

  2. Beauty Vancouver

    Love those zebra print chairs and shoe wine bottle toppers! I need a chocolate cupcake now. Middletown looks like a nice community. Have a good weekend Antionette! 🙂

    1. DelBlogger

      Thank you my dear, aren’t those chairs adorable. We have lived in Middletown 20 years and there are places I am still discovering. Enjoy the rest of your weekend. BTW – did you get the Shapewear?

      1. Beauty Vancouver

        Haven’t got the Shapewear yet. Maybe it’s taking a while because I live in Canada? I’ll email Lauren at Leonisa if it doesn’t arrive next week.

        1. DelBlogger

          No, let me know as this is unacceptable!

  3. imagesbytdashfield

    Hurray for supporting small business. Those are some nice things you’ve featured. Love the black dress.

  4. Mitzie Mee

    Really cool to see that one of the boutiques sells jewelry from the Danish brand Pandora:)

    1. DelBlogger

      Oh Yes, Pandora Beads are very popular in the States!

  5. kittehluvs

    wow, Antionette – Middletown looks like it has so many cool local stores! I love seeing all of it. I spent Black Friday at a wild cat (tigers, lions, ocelots, bobcats, cougars, etc) rescue…it was fantastic. And then I went thrifting on Saturday with my mom and out to dinner with the family. I did my shopping last week (locally, as much as possible). And have some more Xmas gifts to get (locally too).

    1. DelBlogger

      Yes, this shop is a “divah’s” paradise and amazing that it can be found in lil ole Middletown. I didn’t shop because my guys are older and all they want is money!!! I thrifted on Friday and Saturday and got some great things…stay tuned!

      1. kittehluvs

        can’t wait to see!

  6. TheBigForest

    Those cupcakes! Wow!

    1. DelBlogger

      Yes, and they were DELICIOUS!!!!

  7. Ms Mosley

    Wow. This is an awesome thing. I’m new to your sight and what I’m seeing is a blessing.

    1. DelBlogger

      Thank you so very much – glad to have you as a new follower. Have a wonderful weekend.

  1. Sunday Stylin Roundup - Fashion and Fun after Fifty

    […] however, this dress was one that I did buy at Ross.  The Buddha Bag was purchased last year during Shop Small Business Saturday, and the Mia heels are from The Shoe Dept in the Exton Mall. The necklace was a Flea market find […]

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