Thankful Thursday – Savvy Social Media Workshop February 6, 2014

Hello Friends and Happy Thankful Thursday!

Today I begin by saying, “Thank You” to The Money School of Delaware for inviting me to be part of last week’s Savvy Social Media Workshop (#SavvySocialMedia).  As you know, passion is the driving force behind blogging, it is what makes us strive to be the best bloggers we can be.  When you are recognized for doing such it is truly a blessing and for that I am thankful!

I work full time outside of the home but I consider blogging as my “side gig”, one that I am looking to monetize so that it becomes my “side income” one that will take me into my retirement years.  If you read Michelle Singletary’s commentary last week, the topic was “For many, side income gives peace of mind”. (Read it here)

The Social Media Workshop was a perfect example of this as it was geared towards entrepreneurs, non-profits and small business owners.  The main point being how social media plays an important role in the success of a side gig which can ultimately give you peace of mind.

Amy Cherry, News Reporter and Anchor for 1150 WDEL AM spoke to the audience on how to contact and work with the media when requesting coverage for a project or event.  She also provided tips on the best ways to photograph and video these events as well as why it’s important to always be interview-ready when the contact is made.

Randi Penfil from Constant Contact used a fantastic PowerPoint presentation to emphasis the importance of a successful email marketing campaign.  Discussing the evolution of initial email writing which once was plain text to today’s glossy Newsletters and pdf files.  She also pointed out the “do’s and don’ts” of email marketing and offered to work with them in getting started.

Carl Immediato, grandson of the owner of Three Little Bakers once a staple in the state of Delaware, grew up believing that one day he too would follow in his grandfather’s footsteps.  Unfortunately when the theatre closed he needed to step out and do something differently and is now an Independent Associate with Talk Fusion.  Carl showed us how using video can make a personal statement which can better brand your business.

I was the final speaker of the day and my topic was “How To Monetize Your Blog”.  Most of us realize that money can be made blogging other than having a product or service to sell, i.e. Etsy or eBay.  A blog can be monetized with Affiliate Marketing, Banner or PPC/CPA ads,  Sponsored Posts/Reviews, Direct Advertising, Consulting, Speaking Engagements, and/or Teaching.  

Adhering to the 3-P’s, the 3-C’s and ABC as I wrote in a previous post (here), being a successful blogger and making money doing so is quite possible.  It takes passion, patience, perseverance and hard work, but it is definitely doable and has provided many with “a peace of mind”.

This was yet another great event sponsored by The Money School of Delaware, a non-profit that I am proud to be associated with.

This week as in every week I am always thankful for my family, friends and my faith. Now it’s your turn, what are you thankful for this week?

Stay Blessed – No Stress in 2014!

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